LinkedIn roundup: February

These are all the thoughts I shared on LinkedIn last month: Beautiful weekend down in East Sussex visiting some friends Choosing the right path in marketing is HARD How did I get here? Over the years I’ve had many conversations about why I chose to focus on working with purpose-driven brands Marketing by Purpose is […]
Fractional CMO, marketing consultant, or strategist for B Corps: What’s the difference?

If you’re a B Corp looking to improve your marketing using an external contractor, you’ve probably come across terms like ‘fractional CMO’, ‘marketing consultant’, and ‘marketing strategist’. How do you figure out which one is right for you? They’re all similar, but each one plays a slightly different role in helping brands grow, especially purpose-driven […]
LinkedIn roundup: January

These are all the thoughts I shared on LinkedIn last month: Want to give me a follow? Go to my profile on LinkedIn. Need help with your marketing? We offer fractional support, consultancy and strategy. Get in touch to find out how we can help you grow your business.
How to create an effective 2025 marketing strategy for your purpose-driven business: Part 3

This is part three in the blog series: How to create an effective 2025 marketing strategy for your purpose-driven business.
How to create an effective 2025 marketing strategy for your purpose-driven business: Part 2

This is part two in the blog series: How to create an effective 2025 marketing strategy for your purpose-driven business.
How to create an effective 2025 marketing strategy for your purpose-driven business: Part 1

This is part one in the blog series: How to create an effective 2025 marketing strategy for your purpose-driven business.
Soleil Marketing is a certified B Corporation

It’s been a long journey, but I’m so excited to share that Soleil Marketing is finally B Corp Certified, with 82 points. I’m really pleased to finally be here after making a decision to apply in 2021. I wrote about the start of the journey back in 2022 and the decision to go for it […]